Clear Af 100

Read More

Clear Holistic Lifestyle Concept for a New Business Venture

By Chris San-Claire

Jun 13, 2017

Project Clear Holistic Lifestyle


Become “the” site for information/advice on Clear holistic lifestyle Lifestyle Realism Information and Advice Idea, instead of “community” change to “portal” being a way for others to promote and sell through you, in a new business venture.



  • the 30s to 50s
  • People who are looking for a new improved lifestyle.
  • Professionals & Enthusiast.
  • Modern.
  • Active.

Goals and Objective

  • Inform.
  • Advice.
  • Promote.
  • Portal.
  • Revenue.

Site Requirements in technology

  1. Newsletter & Subscription (database).
  2. Mail out system,
  3. Forms.
  4. Blog.
  5. Affiliation & Promotion

Contents & Structure

Look and Feel

Identity & Branding

Clear Holistic Lifestyle Identity system whereas all publications and medium will follow the same format.
Branding, the service you provide

The NAME! I have been working on the word CLEAR

  • Fresh and Modern


I still think green is the colour just need to find the right one I have added pallets of the ones spoken about so you can visualize them on screen.

Clear Color Chart

Brand Communication

Although brand identity is regarded (by whom ?)as the most fundamental asset to a brand’s equity, the worth of a brand’s identity would become obsolete without ongoing brand communication.

Brand equity is a phrase used in the marketing industry which describes the value of having a well-known
brand name. Based on the idea that the owner of a well-known brand name can generate more money from products with that brand name than from products with a less famous name, as consumers believe that a product with a well-known name is better than products with less well-known names.

Clear Iconartboard 1@3x
Christopher San Claire

Christopher San Claire

Graphic Designer

Chris San-Claire is the founder of the graphic design studio Nuision Designs. He helps brands grow & get results by crafting distinctive logos & brand identities, backed by strategy.