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Logo Design Challenge – Thirty Logos

Logo Design Case Study

LOGO DESIGN CHALLENGE – THIRTY LOGOS

Thirty Logo Challenge Book by San-Claire Designs

The Challenge

 

30 Days of Logo Challenges. Realistic logo design briefs via email, once a day. Let’s Do This. No junk here. Just a great way to become a better logo designer. How Does This Work? All 30 challenges mimic real logo design briefs.

ThirtyLogos is a website crafted to challenge designers to create a new logo based on fictional clients every day for thirty days. This logo portfolio includes all of my logo designs throughout the challenge.

It was not an easy venture, as one might have thought at first glance. Space Logo Design – Challenge 1 seemed to come to me after a few sketches. Time was short and had to put forward my first idea’s down and out before the next day. Do I think back and wondered if there was more could do yes, there was no time to distract oneself and come back with fresh eyes.

As the day’s passed and the projects came in, I became more and more frustrated. Not enough information on the briefs, the lack of time to research the fields as well as coupled with finding typography and sketching brief time to proof the project.

I look back, and I had fun with the thirty logo project. I learn loads during this time about typography, form, Illustrator and myself. I can honestly say that I worked my ass off, excellent or bad logos. The thing is that I am proud to have achieved the thirty days grind.

With that note, I leave you to decide for yourselves, what you think of the work below. Please drop me a line with your views.

To be completed and posted to Behance Dribble and Twitter.

Logo Portfolio

Here you find a sample of the challenge produced, or better still the once finally submitted. They are in reverse order click to on the images for more in-depth about the project, such as the brief, process and conclusions. Within every project, you will find the logo, alternative colours and mockups in give a richer experience of what might be possible and how it works in the real world.

Looking Back on the Challenge Months Later

The exercise of this challenge gave me lots of to think about with every project came with issues; the main concern would be time, and time was limited.

Then came communication in typical projects you get to ask questions about the company, who they are what they represent. There is also the issue with ongoing collaboration. Once you have gone through the information to see if all sides are on the same ideas.

One of the briefs required colour to show variety in the cloth combination a service that offered a matching service. I had issues with it as it became clear to me that it will give the brand a negative effect, instead of a confidant trusted bespoke service.

With others nearly half of them, I was not happy with the turnout. I would think of like to research more and sketch new ideas even if they were not any better. To exhaust the designs to me is more preferable.
I can say that my process has become more embedded since doing this thirty-day logo design challenge.

I would recommend anyone new or old in the field to give it a try and see what they get out of the experience.